Unity Church Marketing

Seemingly, one or two lifetimes ago, I used to create websites.  That was well before you had any of the amazing web design tools that are available today. You had to code it by hand. It was a small shop, started out of my bedroom and eventually got to an office. I would sell the [...]

Just like a lot of businesses around the country, there are some churches that have not only maintained, but actually thrived during the most recent economic downturn. There are some recent finds in a study done by Trinity College that indicates that there are a growing number of folks out there who either consider themselves as [...]

I am always surprised to hear people ask me the question about what videos on your church web site can do. The usual response is: Does video really make a difference? Indeed it does! We are drawn to the medium of video. Video fills the bill better than either the written word or pictures. Don’t [...]

In this day and age where telephone books are literally going out of both style and print, I wondered if I could easily find my church through a search engine online. What an eye opener this exercise was!! The closest church I could find was over 20 miles away! I put in such terms as [...]

Awhile back I wrote an article that asked about if I were just starting out marketing my church, would I go with a website or a blog? And I answered if I was just going to start with one, I would join the Blogging Brigade. That was part of a larger article, so I wanted [...]

Don’t think that the bad economy hasn’t affected all areas of our lives. The downturn has hit every sector of our society and hasn’t left out churches either. In a new survey conducted by Lifeway Research of 1,000 pastors who were asked about the impact of “recent problems in the economy”, they found the following: [...]

My wife and I have been semi-vacationing in Utah. She has been dealing a lot with her mother’s health challenges for the past couple of weeks and I flew in after visiting a client in Edmonton to be with here. When we are out, we typically attend Sunday Service at some church. This week, we attended [...]

I was at a Matt Bacak seminar last weekend and heard some fabulous speakers on a variety of topics. So as I got on the plane yesterday, I remembered I had an old mp3 of his that I hadn’t heard in quite awhile on my MP3 player. His recording was about creating a product for marketing [...]